In this insightful segment, eXp Chief Learning Officer Bryon Ellington interviews eXp Agent Elicia Michaud. Today’s winning client is Elicia Michaud, who focuses on geographic farming and building community connections. During her session at eXpCon, she emphasized the importance of strategic neighborhood newsletters for enhancing brand visibility and engagement. Elicia’s insights on consistent marketing and leveraging newsletters for blog content provide agents with actionable strategies to strengthen their local presence. Her approach is a testament to the power of connecting with clients and the community for ultimate growth.

Join Bryon Ellington, Chief Learning Officer of eXp Realty every Wednesday on eXp Realty’s Youtube Channel as he explores the intricacies of agent – client dynamics. Each episode features candid discussions with industry professionals, diving into critical topics for success in today’s evolving real estate market. From analyzing value propositions to mastering buyer representation agreements, this podcast delivers invaluable insights and practical strategies for agents adapting to change.