This course will provide an introduction to the fundamentals of building and leveraging your real estate database. You will learn how to create, maintain, and work your database to successfully manage your leads. Topics covered will include identifying the types of contacts and leads to add to your database, the type of information to include on each entry, how to categorize your contacts in your database, and strategies for following up with each lead and tracking updates in your database. The course will also touch on some of the tactics and automations available to assist you with contact maintenance.